Lightener Kit – maximum blonding for medium brown to blonde hair.

Become a sun-kissed, silky blonde – the naturally healthier way.

Revolutionary formula: now you can create a natural blonde look without damaging your hair or skin in the process. Our unique, specially-formulated permanent hair lightener kit is 100% ammonia-free and bursting with stunning natural and organic products to nourish, condition and protect while you lighten your hair, so your hair looks and feels healthier than ever.

– The first 100% ammonia-free permanent lightener
– Salon-formulated for salon-standard results
– Nourishes and conditions your hair
– Natural oils protect your scalp
– Contains no animal ingredients (and isn’t tested on animals).

Works beautifully on medium brown to blonde hair. If you’ve got very dark brown or black hair, do a strand test first. Lightening doesn’t always work as well on your colouring. If you’ve very thick or long hair, you’ll probably need more than one pack.